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Old 07-10-2010, 10:08 PM   #1
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Default OT - Spaghetti Sauce Study Changed How Food Makers Give Us Choices

Its the offseason and we are all waiting for Training Camp to start so I thought I would post something that would entertain and inform.

You have to bare with me on this video. This is a fascinating video on how a spaghetti study has led to the millions of food choices we have today.

Pay attention, heck fast forward to the 6:20 mark, and see how a Harvard Genius revolutionized the food industry. Notice how when you go to buy Ranch Dressing you are confronted with 600 different options? Its because of the guy talked about in this video:

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Old 07-10-2010, 10:28 PM   #2
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watched the whole thing, interesting and good watch
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Old 07-10-2010, 10:31 PM   #3
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watched the whole thing, interesting and good watch
Totally agree its a great watch and if you haven't read Blink I highly recommend it.

I always wondered what drove Pepsi to make Pepsi Clear, now I know why!
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Old 07-13-2010, 02:21 PM   #4
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Quote:
Originally Posted by McApaOps5 View Post
Its the offseason and we are all waiting for Training Camp to start so I thought I would post something that would entertain and inform.

You have to bare with me on this video. This is a fascinating video on how a spaghetti study has led to the millions of food choices we have today.

Pay attention, heck fast forward to the 6:20 mark, and see how a Harvard Genius revolutionized the food industry. Notice how when you go to buy Ranch Dressing you are confronted with 600 different options? Its because of the guy talked about in this video:

good one
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Old 07-13-2010, 08:37 PM   #5
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Nicely done
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Old 07-13-2010, 08:58 PM   #6
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Good video. Dealing with people's consumption and buying habits is an absolute blast. It is true that people don't really know what the hell they want. You have to be able to gather data and read between the lines. People don't know what they don't know at the end of the day.

It also touches on classic business stupidity. You see it with big companies but unfortunately it is the doom of many many smaller companies. They work so hard on their product, service, or business with assumptions they just don't know to be true. I remember in my serving days people have all these little quirks with how they like their food but they always think "their way is the normal way" which is fine if what you think of as a medium steak is medium rare we can throw it back on the grill but when you make those conclusions without knowledge in business it can be bad.

The way things are presented changes everything. Stuff that seems really simple like price anchoring. If I want to sell a 7 dollar burger it could be a challenge. Someone walks in and looks at a 7 dollar burger and says JFC no way. But it is my target I need people to buy this. So I put a 10 dollar burger on. People go JFC a 10 dollar burger no way...lets get the 7 dollar one. Not as big a deal. Bam I make the transaction I need and every now and then someone does want a 10 dollar burger. Money in the till.

Stuff like this is interesting as hell.
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Old 07-13-2010, 09:04 PM   #7
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I bought a $25 burger once, and it was the best burger I ever ate.
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Old 07-13-2010, 09:10 PM   #8
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I bought a $25 burger once, and it was the best burger I ever ate.
What was the differentiator on it? One of those truffle oil ones? Or crazy good meat?

There is a pretty strong upscale burger place around here that gets a lot of attention. They do good work.

http://www.blancburgers.com/

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Old 07-13-2010, 09:18 PM   #9
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Tomatoes are poison, only starving italians dared to eat them.

In fact, a chef proved it harmless by putting the flag of Italy on the pizza, tomatoes, cheese and Basil presented to the Queen.
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Old 07-13-2010, 09:30 PM   #10
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I love TED. This one's pretty slick:


Last edited by Sir_Robin; 07-13-2010 at 09:35 PM..
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Old 07-13-2010, 09:47 PM   #11
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He pretty much sucks, using dischords with an occaisional Bach or religious phrase.

Totally bad.

Totally incoherent untill the last passage.

Last edited by watermock; 07-13-2010 at 09:49 PM..
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Old 07-13-2010, 09:51 PM   #12
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Gotta love capitalism.

...where the desires of the masses is what drives business.
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Old 07-13-2010, 10:04 PM   #13
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Quote:
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Totally incoherent untill the last passage.
Ok.
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Old 07-13-2010, 10:21 PM   #14
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.
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Old 07-13-2010, 10:28 PM   #15
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Ok.
Mock was talking about himself, right?
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Old 07-13-2010, 10:39 PM   #16
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What's funny is that people don't see the piece as from life to death.
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Old 07-13-2010, 10:46 PM   #17
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Mock hasn't spoken in the 3rd person afer after "Jimmy" did including "The King".

Eveyone copied the Mock.

The Mock should of trademarked the Mock, the Mock would of been rich!

Last edited by watermock; 07-13-2010 at 10:48 PM..
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Old 07-13-2010, 10:54 PM   #18
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Quote:
Originally Posted by watermock View Post
What's funny is that people don't see the piece as from life to death.
Quote:
Originally Posted by watermock View Post
Mock hasn't spoken in the 3rd person afer after "Jimmy" did including "The King".

Eveyone copied the Mock.

The Mock should of trademarked the Mock, the Mock would of been rich!


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Old 07-13-2010, 11:04 PM   #19
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Wedding Picture?
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