This is probably due to the fact that 49% of Republicans (at least) are old white people who are prejudice in some way or another. It's hard for them to let go of the hard core right wing mentality that guys like Rush and Hannity drill through their skulls every day. Their party is dying fast and being held hostage by the extreme right side. The Republicans who are more moderate have almost no chance to reorganize or diversify when you have the Coch brothers and all their money pushing the hard core tea party values, if you can call them values.
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