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View Full Version : OT - Spaghetti Sauce Study Changed How Food Makers Give Us Choices


theAPAOps5
07-10-2010, 11:08 PM
Its the offseason and we are all waiting for Training Camp to start so I thought I would post something that would entertain and inform.

You have to bare with me on this video. This is a fascinating video on how a spaghetti study has led to the millions of food choices we have today.

Pay attention, heck fast forward to the 6:20 mark, and see how a Harvard Genius revolutionized the food industry. Notice how when you go to buy Ranch Dressing you are confronted with 600 different options? Its because of the guy talked about in this video:

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tsiguy96
07-10-2010, 11:28 PM
watched the whole thing, interesting and good watch

theAPAOps5
07-10-2010, 11:31 PM
watched the whole thing, interesting and good watch

Totally agree its a great watch and if you haven't read Blink I highly recommend it.

I always wondered what drove Pepsi to make Pepsi Clear, now I know why!

UltimateHoboW/Shotgun
07-13-2010, 03:21 PM
Its the offseason and we are all waiting for Training Camp to start so I thought I would post something that would entertain and inform.

You have to bare with me on this video. This is a fascinating video on how a spaghetti study has led to the millions of food choices we have today.

Pay attention, heck fast forward to the 6:20 mark, and see how a Harvard Genius revolutionized the food industry. Notice how when you go to buy Ranch Dressing you are confronted with 600 different options? Its because of the guy talked about in this video:

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good one

Garcia Bronco
07-13-2010, 09:37 PM
Nicely done

ZachKC
07-13-2010, 09:58 PM
Good video. Dealing with people's consumption and buying habits is an absolute blast. It is true that people don't really know what the hell they want. You have to be able to gather data and read between the lines. People don't know what they don't know at the end of the day.

It also touches on classic business stupidity. You see it with big companies but unfortunately it is the doom of many many smaller companies. They work so hard on their product, service, or business with assumptions they just don't know to be true. I remember in my serving days people have all these little quirks with how they like their food but they always think "their way is the normal way" which is fine if what you think of as a medium steak is medium rare we can throw it back on the grill but when you make those conclusions without knowledge in business it can be bad.

The way things are presented changes everything. Stuff that seems really simple like price anchoring. If I want to sell a 7 dollar burger it could be a challenge. Someone walks in and looks at a 7 dollar burger and says JFC no way. But it is my target I need people to buy this. So I put a 10 dollar burger on. People go JFC a 10 dollar burger no way...lets get the 7 dollar one. Not as big a deal. Bam I make the transaction I need and every now and then someone does want a 10 dollar burger. Money in the till.

Stuff like this is interesting as hell.

Taco John
07-13-2010, 10:04 PM
I bought a $25 burger once, and it was the best burger I ever ate.

ZachKC
07-13-2010, 10:10 PM
I bought a $25 burger once, and it was the best burger I ever ate.

What was the differentiator on it? One of those truffle oil ones? Or crazy good meat?

There is a pretty strong upscale burger place around here that gets a lot of attention. They do good work.

http://www.blancburgers.com/

http://www.inkkc.com/?q=system/files/imagecache/story_lead/sites/www.inkkc.com/files/X00065_9.JPG

watermock
07-13-2010, 10:18 PM
Tomatoes are poison, only starving italians dared to eat them.

In fact, a chef proved it harmless by putting the flag of Italy on the pizza, tomatoes, cheese and Basil presented to the Queen.

Sir_Robin
07-13-2010, 10:30 PM
I love TED. This one's pretty slick:

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watermock
07-13-2010, 10:47 PM
He pretty much sucks, using dischords with an occaisional Bach or religious phrase.

Totally bad.

Totally incoherent untill the last passage.

epicSocialism4tw
07-13-2010, 10:51 PM
Gotta love capitalism. ;D

...where the desires of the masses is what drives business.

ZachKC
07-13-2010, 11:04 PM
Totally incoherent untill the last passage.

Ok.

watermock
07-13-2010, 11:21 PM
<object width="640" height="385"><param name="movie" value="http://www.youtube.com/v/EvxS_bJ0yOU&amp;hl=en_US&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/EvxS_bJ0yOU&amp;hl=en_US&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="385"></embed></object>.

Play2win
07-13-2010, 11:28 PM
Ok.

Mock was talking about himself, right?

watermock
07-13-2010, 11:39 PM
What's funny is that people don't see the piece as from life to death.

watermock
07-13-2010, 11:46 PM
http://www.orangemane.com/BB/image.php?u=242&dateline=1272959264Mock hasn't spoken in the 3rd person afer after "Jimmy" did including "The King".

Eveyone copied the Mock.

The Mock should of trademarked the Mock, the Mock would of been rich!

Lev Vyvanse
07-13-2010, 11:54 PM
What's funny is that people don't see the piece as from life to death.


Mock hasn't spoken in the 3rd person afer after "Jimmy" did including "The King".

Eveyone copied the Mock.

The Mock should of trademarked the Mock, the Mock would of been rich!



http://www.stalkingelmo.net/random/funny_pics/MOAR.jpg

watermock
07-14-2010, 12:04 AM
Wedding Picture?