PDA

View Full Version : The NFL is screwing up their brand pretty badly... RE: "The Big Game"


Taco John
01-30-2014, 10:24 PM
Interesting observation - at least I think it's interesting.

So kids today don't call it the Superbowl. At least not the kids around my life. They call it "The Big Game." They hear it on the radio because apparently nobody is allowed to say "Superbowl" for risk of being sued. So now a whole generation is growing up thinking of the event as being called "The Big Game," and the fact that it's "The Superbowl" is more like a neat side note to them.

I've heard my son say the words "The Big Game" about two dozen times in the last week. He's said the word Superbowl exactly twice, and both times after I had said it myself. He says his friends at school call it "The Big Game" as well.

TD4HOF
01-30-2014, 10:27 PM
I’ve never seen a quality org like the NFL go full on derp so fast in my life. It’d be a very long fall, but they’re in trouble.

Houshyamama
01-30-2014, 10:30 PM
They hear it on the radio because apparently nobody is allowed to say "Superbowl" for risk of being sued.

Seriously? wow.

GreasyWrenches
01-30-2014, 10:36 PM
Up until we won the AFCCG I would say 'the big show' because I didn't want to jinx it.

Then we won and I started screaming 'SUPERBOWL!!!!!!!"

Bronco Yoda
01-30-2014, 10:55 PM
Interesting observation - at least I think it's interesting.

So kids today don't call it the Superbowl. At least not the kids around my life. They call it "The Big Game." They hear it on the radio because apparently nobody is allowed to say "Superbowl" for risk of being sued. So now a whole generation is growing up thinking of the event as being called "The Big Game," and the fact that it's "The Superbowl" is more like a neat side note to them.

I've heard my son say the words "The Big Game" about two dozen times in the last week. He's said the word Superbowl exactly twice, and both times after I had said it myself. He says his friends at school call it "The Big Game" as well.

Huh? That's news to me> My kids, their friends, kids I coach all use the term Super Bowl. What lawsuites do you speak of?

ak1971
01-30-2014, 10:58 PM
Interesting observation - at least I think it's interesting.

So kids today don't call it the Superbowl. At least not the kids around my life. They call it "The Big Game." They hear it on the radio because apparently nobody is allowed to say "Superbowl" for risk of being sued. So now a whole generation is growing up thinking of the event as being called "The Big Game," and the fact that it's "The Superbowl" is more like a neat side note to them.

I've heard my son say the words "The Big Game" about two dozen times in the last week. He's said the word Superbowl exactly twice, and both times after I had said it myself. He says his friends at school call it "The Big Game" as well.
You should start suing everyone who uses the term 'orangemane'. Make everyone refer to the site as fred

Bronco X
01-30-2014, 11:11 PM
Huh? That's news to me> My kids, their friends, kids I coach all use the term Super Bowl. What lawsuites do you speak of?

Advertisers. The original post makes it sound like its everyone on the radio... that's not the case. Regular media people are obviously allowed to say "Super Bowl". The NFL won't allow advertisers to use a trademark term of theirs without a licensing agreement.

It's weird that kids might be growing up with their term for the game dictated by advertisements. I haven't heard anyone refer to it as "The Big Game"...

ZONA
01-30-2014, 11:20 PM
You mostly hear the term "Big Game" from local media because they don't want to pay the license fee to use the term "Superbowl".

Taco John
01-30-2014, 11:20 PM
Oh, I thought everybody knew about this by now. This has been going on for some time...

http://sports.yahoo.com/nfl/blog/shutdown_corner/post/Why-do-retailers-refer-to-the-Super-Bowl-as-the?urn=nfl-315003

R8R H8R
01-31-2014, 12:11 AM
Oh, I thought everybody knew about this by now. This has been going on for some time...

http://sports.yahoo.com/nfl/blog/shutdown_corner/post/Why-do-retailers-refer-to-the-Super-Bowl-as-the?urn=nfl-315003

Pawn Stars had their SB show recently, and they had to refer to it throughout the show as the big game. It seemed kind of silly to me, but reality I suppose.

The worse case I have heard of is some guy that called in to a radio show this week and said Kinkos refused to print his flyers advertising his Super Bowl party.
I guess they didn't like that he called it a Super Bowl and named the teams. They said it was about copyright infringement, or something.

KipCorrington25
01-31-2014, 12:12 AM
This is a long week...

Cito Pelon
01-31-2014, 12:28 AM
Huh? That's news to me> My kids, their friends, kids I coach all use the term Super Bowl. What lawsuites do you speak of?

The one coming your way after I get my lawyers certificate or whatever it's called. Gotta start somewhere. BTW, I see the ex-NFL players are pissed off they only get about $220 apiece in the concussion settlement. The lawyers raked the cream off the top of that. What a surprise.

Bronco Yoda
01-31-2014, 12:36 AM
Oh, I thought everybody knew about this by now. This has been going on for some time...

http://sports.yahoo.com/nfl/blog/shutdown_corner/post/Why-do-retailers-refer-to-the-Super-Bowl-as-the?urn=nfl-315003

Yes I knew about this. I just didn't equate unlicensed vs. licensed advertising overshadowing the brands actual name.

My kids and the kids I know are still playing Video games with the name Super Bowl referenced in it. My sons have Super Bowl 32/33 posters in their rooms (Bringing them up right8'. ) They have clothing with "super Bowl" printed on it. "super Bowl" is still advertised everywhere in merchandise.

I know what you're saying about the generic banners and radio spots for the small businesse etc. Thats nothing new.

Agamemnon
01-31-2014, 04:13 AM
I haven't heard a single person call it "The Big Game" rather than the Super Bowl. Not one.

BroncoBuff
01-31-2014, 04:18 AM
They hear it on the radio because apparently nobody is allowed to say "Superbowl" for risk of being sued. So now a whole generation is growing up thinking of the event as being called "The Big Game," and the fact that it's "The Superbowl" is more like a neat side note to them.

I agree completely, it makes the league look petty and no-fun. Most companies want publicity, they want free promotion. But the NFL apparently thinks they have enough free promotion, so they started really cracking down on this in 2007... then - voila! - the next three years saw their two biggest 'Official Sponsorship' deals shift from big corporations to biggest corporations: 2011, Budweiser replaced Coors ... 2012, Nike replaced Reebok. Bud paid double what Coors had been paying, Nike almost triple Reebok. These differences add up to more than a Billion dollars for the NFL.

Can't say "Final Four" or "March Madness" either ... but this stuff goes beyond sports: the State of Kentucky has a trademark on the word 'Kentucky,' which is why Kentucky Fried Chicken changed its name to KFC. True story.

BroncoBuff
01-31-2014, 04:26 AM
I haven't heard a single person call it "The Big Game" rather than the Super Bowl. Not one.

Seriously? What, do you live in a closet? Restrictions supposedly apply just to advertisers, but some news and sports media outlets won't risk it.

This petty stuff makes the league a target for mockery, like Colbert "moving one letter over" and calling it SUPERB OWL XLVIII:

http://31.media.tumblr.com/04d3e628f891d3f0e2d8877f77ea2626/tumblr_n0456zstcZ1qc8jh0o3_250.gif . http://25.media.tumblr.com/ec010429f6f95ecafb3820ad934b056b/tumblr_n0456zstcZ1qc8jh0o5_250.gif

http://24.media.tumblr.com/7e893f96931deb378c6666368f573ff9/tumblr_n0456zstcZ1qc8jh0o6_250.gif . http://24.media.tumblr.com/13b8bfa7ec46bba55e669b5d5431c937/tumblr_n0456zstcZ1qc8jh0o7_250.gif

BroncoBuff
01-31-2014, 04:38 AM
I wonder whether Temple University plans to sue Colbert.

One more example: Remember the first time the Seahawks went to the Super Bowl? The refs screwed 'em over good. But they weren't the first to screw them over. The week before the "Big Game," Texas A&M University sued the Seahawks and the City of Seattle for copyright infringement over their use of the phrase "The 12th Man." No, really. They did. Even got a restraining order against the use of it until the case settled:

Seahawks, A&M resolve '12th man' dispute

COLLEGE STATION, Tex. -- The fight over the "12th Man" is over and both Texas A&M University and the Seattle Seahawks will be able to use the phrase.

The university and the Seahawks said Monday they had reached a deal settling the university's lawsuit over the phrase. As part of the agreement, the Seahawks acknowledge Texas A&M's ownership rights of the trademarked phrase. However, the NFL team may continue using it under license. Neither side admitted any fault or liability.

"Our fans won't notice any changes in what we do," Seahawks chief executive officer Tod Leiweke said at team headquarters in Kirkland, Wash. "They won't see any changes in the stadium. We are really happy about that."

The only change the Seahawks will make is on any broadcasts that feature the 12th Man. A statement that the 12th Man is a trademark of Texas A&M University will be included on such broadcasts.

Texas A&M officials declined to say how much the licensing fee would be for the Seahawks, noting the final documents have not been filed in court.
http://sports.espn.go.com/nfl/news/story?id=2437992

NUB
01-31-2014, 05:37 AM
It is getting surreal. I have to wonder how all this legalese will turn out ten, twenty years from now.

WolfpackGuy
01-31-2014, 06:24 AM
It is getting surreal. I have to wonder how all this legalese will turn out ten, twenty years from now.

Lawyers are taking over the world and taking money out of both sides' pockets no matter how frivolous the case.

Ain't life grand?

Shananahan
01-31-2014, 06:26 AM
I haven't heard a single person call it "The Big Game" rather than the Super Bowl. Not one.
I mean, I've heard 'The Big Game' a couple times, but nowhere enough to make me think it's replacing anything. Everybody keeps asking me, "What are you doing for the Super Bowl?"

I can't relate to this thread at all.

ludo21
01-31-2014, 06:37 AM
This thread is the first I have heard of this and noone I know of has said Big Game...

Brain Wash your kid better TJ ;D

Drunk Monkey
01-31-2014, 06:42 AM
This is a long week...

No joke. It has crawled by. I even went to Vegas for a night and that barely helped speed things up. So ready for Sunday.

broncogary
01-31-2014, 06:44 AM
No joke. It has crawled by. I even went to Vegas for a night and that barley helped speed things up. So ready for Sunday.

Barley will do that. :wiggle:

Drunk Monkey
01-31-2014, 06:49 AM
Barley will do that. :wiggle:

There was a little of that involved also.

TheReverend
01-31-2014, 07:11 AM
Interesting observation - at least I think it's interesting.

So kids today don't call it the Superbowl. At least not the kids around my life. They call it "The Big Game." They hear it on the radio because apparently nobody is allowed to say "Superbowl" for risk of being sued. So now a whole generation is growing up thinking of the event as being called "The Big Game," and the fact that it's "The Superbowl" is more like a neat side note to them.

I've heard my son say the words "The Big Game" about two dozen times in the last week. He's said the word Superbowl exactly twice, and both times after I had said it myself. He says his friends at school call it "The Big Game" as well.

I think this is a parenting lapse. :thumbsup:

frerottenextelway
01-31-2014, 07:27 AM
What would the little game be?

rmsanger
01-31-2014, 07:46 AM
I wonder whether Temple University plans to sue Colbert.

One more example: Remember the first time the Seahawks went to the Super Bowl? The refs screwed 'em over good. But they weren't the first to screw them over. The week before the "Big Game," Texas A&M University sued the Seahawks and the City of Seattle for copyright infringement over their use of the phrase "The 12th Man." No, really. They did. Even got a restraining order against the use of it until the case settled:


http://sports.espn.go.com/nfl/news/story?id=2437992

my assumption is that Seattle would want to go out in front of the LGBTA movement and call it the 12th person.

TheReverend
01-31-2014, 07:48 AM
<iframe width="560" height="315" src="//www.youtube.com/embed/9g9wXBkdWEg" frameborder="0" allowfullscreen></iframe>

Beantown Bronco
01-31-2014, 08:10 AM
I haven't heard a single person call it "The Big Game" rather than the Super Bowl. Not one.

Live under a rock?!?

Even Vegas is calling it that in all their promotions:

http://www.vegas.com/superbowl/

Powderaddict
01-31-2014, 08:21 AM
My 6 year old refers to it as the "Superbowl" because that's all he's heard from me.

Parenting. I has it.

goldengopher1976
01-31-2014, 08:52 AM
Interesting observation - at least I think it's interesting.

So kids today don't call it the Superbowl. At least not the kids around my life. They call it "The Big Game." They hear it on the radio because apparently nobody is allowed to say "Superbowl" for risk of being sued. So now a whole generation is growing up thinking of the event as being called "The Big Game," and the fact that it's "The Superbowl" is more like a neat side note to them.

I've heard my son say the words "The Big Game" about two dozen times in the last week. He's said the word Superbowl exactly twice, and both times after I had said it myself. He says his friends at school call it "The Big Game" as well.

My church wanted to host a Superbowl party, but we had to call it "The Big Game Party" since it was going to be on a sign outside our church. Even more, of course, there was that short-lived crusade the NFL had against big groups watching the game together, which especially seemed to punish big church gatherings. We only did the Party for 2 years before deeming the risks of the NFL coming after us not worth the rewards. No Fun League indeed.

Pick Six
01-31-2014, 08:59 AM
This struggling non-profit agency called the NFL has to make money, somewhere. You heartless bastard! :wiggle:

Bronco X
01-31-2014, 09:00 AM
Live under a rock?!?

Even Vegas is calling it that in all their promotions:

http://www.vegas.com/superbowl/

In their promotions. The premise of this thread is because the NFL won't allow advertisers to use the term "Super Bowl" in marketing without a licensing agreement, a generation of children and regular people now think of the game as "The Big Game" instead of the "The Super Bowl". I personally haven't heard any indication of that from real people in every day conversations, and this is a subject you can talk to everyone in town about at the moment.

Willynowei
01-31-2014, 09:32 AM
This only affects advertisement related activity, it doesn't affect radio, tv shows, or websites that talk about sports, etc.

Also, people are really just playing it safe, I wouldn't be surprised if the NFL loses the court battle if it ever came down to it on this matter. You can't sue someone for mentioning the Superbowl in every instance, even if its an ad or promotion. Even borderline stuff like "Pizzahut, the better choice for enjoyment on Superbowl Sunday." Even that, I mean that would be arguable.

Irish Stout
01-31-2014, 09:43 AM
http://deadspin.com/the-big-game-an-unnecessary-super-bowl-synonym-thank-1512726537

"The Big Game" An Unnecessary Super Bowl Synonym, Thanks To The NFL

The Super Bowl doesn't need a nickname. It's the ****ing Super Bowl. Alas, as an ever-litigious NFL cracks down on businesses that use those trademarked words in advertising without paying King Goodell an appropriate amount of gold, "The Big Game" has become a go-to for industries that aren't official league sponsors—alongside a wink and a nod. (It originated as 'The big game on Sunday.') Advertising's encroachment into media coverage probably made the above video an inevitability, but that's just a sample of times on-air talent referred to the Super Bowl as "The Big Game" over a 20-minute period Thursday afternoon. In all, TV people said "The Big Game" on TV more than 3,000 times yesterday alone.

This isn't exactly a crisis, but it's an example of how our reality (which only exists through the words we have to describe it) is shaped and altered by the advertising that surrounds us. Try listening to a sports-talk station where the host can refer to the Super Bowl by its actual name one minute but then by "The Big Game" when reading an ad the next. But who owns "The Big Game," anyway? Shouldn't the NFL try to trademark that?

Oh, wait. They did try to trademark it! Alas, it turns out somebody else already once owned the trademark to "The Big Game," according to the U.S. Patent & Trademark Office:

XFL, LLC CORPORATION DELAWARE 1241 E. Main Street Stamford CONNECTICUT 06902
Yes, when you call the Super Bowl something like "The Big Game," you're making an XFL reference. Commence He Hate Me comments.

The video at the link is kind of amusing.

orange crusher
01-31-2014, 09:45 AM
What would the little game be?

Bud Bowl ???

Smiling Assassin27
01-31-2014, 09:56 AM
Up until we won the AFCCG I would say 'the big show' because I didn't want to jinx it.

Then we won and I started screaming 'SUPERBOWL!!!!!!!"

You owe me $850 for every time you uttered that word.


Sincerely,

R. Goodell

Arkie
01-31-2014, 10:04 AM
The Super Bowl hosting town is getting snubbed too.

Blocked party: NFL bars host town from using 'Super Bowl' name (http://www.foxnews.com/us/2014/01/31/blocked-party-nfl-bars-host-town-from-using-super-bowl-name/?cmpid=cmty_twitter_fn)


The sports world is converging on East Rutherford (pop. 8,978) for Sunday's game between the Denver Broncos and the Seattle Seahawks, and all the town wanted to do was have a little block party for locals not rich or lucky enough to have tickets.

The NFL can't stop the party, but they did bar East Rutherford from using the phrase "Super Bowl" in any description of the humble event, set to take place Sunday afternoon in the shadow of the town's most famous building, MetLife Stadium.
So Sunday's event, at which main drag Park Avenue will be blocked off, live bands will play and local restaurants will serve up food and drink in the open air, will be dubbed “The Meadowlands Tailgate Party Live from East Rutherford.” The town's website trumpets a "Game Day Tailgate."

As long as they don't dare utter "Super Bowl" in conjunction with the event, or use any logos associated with the NFL or the game, they won't get a visit from high-powered lawyers sent from NFL headquarters on Manhattan's Park Avenue.

CHEF LUIGI
01-31-2014, 10:05 AM
I haven't heard a single person call it "The Big Game" rather than the Super Bowl. Not one.you live in a lawless land of social misfits.
Tucson ?

Taco John
01-31-2014, 11:23 AM
I mean, I've heard 'The Big Game' a couple times, but nowhere enough to make me think it's replacing anything. Everybody keeps asking me, "What are you doing for the Super Bowl?"

I can't relate to this thread at all.

I'm talking about kids here, not adults. We grown up with the word "superbowl." Just this morning in the car, the disc jockeys were referring to "The Big Game" this weekend, never once calling it the Superbowl.

Yeah, I'm sure there are plenty of kids who call it the Superbowl - that's not the point. There are plenty of others who aren't as indoctrinated to the word "superbowl" and are being branded to the words "The Big Game."

I'm a marketing geek, so this kind of stuff is interesting to me.

Taco John
01-31-2014, 11:24 AM
I think this is a parenting lapse. :thumbsup:

Probably. My kid is just hitting the age where he's taking an active interest in actually watching the sport, not just wrestling and harassing me while I watch the game.

broncocalijohn
01-31-2014, 11:26 AM
Can't say "Final Four" or "March Madness" either ... but this stuff goes beyond sports: the State of Kentucky has a trademark on the word 'Kentucky,' which is why Kentucky Fried Chicken changed its name to KFC. True story.

Everyone:"I thought they changed to KFC was because saying FRIED meant it was not healthy food."

Nope.
Good story on snopes not just KFC :http://www.snopes.com/lost/kfc.asp

Irish Stout
01-31-2014, 11:26 AM
Wonder when the XFL will start suing all those disc jockeys and East Rutherford bars?

B-Large
01-31-2014, 11:32 AM
John, no offense- but this is not a very interesting observation

Bronco X
01-31-2014, 11:58 AM
http://deadspin.com/the-big-game-an-unnecessary-super-bowl-synonym-thank-1512726537



The video at the link is kind of amusing.

Wow, the NFL tried to trademark "The Big Game"? What a bunch of douche bags.

Meck77
01-31-2014, 12:06 PM
Reminds me when the Broncos told me "You can't write Orangemane tailgate" on a chalk board because the Broncos own all the AIR rights around the stadium. lol

I guess we should have just called it "People from the O********* Website tailgate".

BroncoBuff
01-31-2014, 12:09 PM
This only affects advertisement related activity, it doesn't affect radio, tv shows, or websites that talk about sports, etc.

Also, people are really just playing it safe, I wouldn't be surprised if the NFL would lose a court battle if it ever came down to it on this matter.

Strictly speaking you're right, but according to a big NYC intellectual property lawyer-blogger, there's no automatic exemption for news outlets or non-profits (http://www.likelihoodofconfusion.com/super-bowl-trademark-post-2012/). This guy really bashes the NFL, calls them "bullies," says they overreach and have everybody running scared.

He also wrote that when they upped the enforcement of these restrictions a few years ago, the NFL applied for several new trademarks including the "Big Game," but apparently they withdrew the applications because it looked like they would be rejected (http://www.likelihoodofconfusion.com/large-game/). He says that if they'd succeeded, we'd have to call it "The Large Game."

hambone13
01-31-2014, 12:14 PM
Seriously? What, do you live in a closet? Restrictions supposedly apply just to advertisers, but some news and sports media outlets won't risk it.

This petty stuff makes the league a target for mockery, like Colbert "moving one letter over" and calling it SUPERB OWL XLVIII:

http://31.media.tumblr.com/04d3e628f891d3f0e2d8877f77ea2626/tumblr_n0456zstcZ1qc8jh0o3_250.gif . http://25.media.tumblr.com/ec010429f6f95ecafb3820ad934b056b/tumblr_n0456zstcZ1qc8jh0o5_250.gif

http://24.media.tumblr.com/7e893f96931deb378c6666368f573ff9/tumblr_n0456zstcZ1qc8jh0o6_250.gif . http://24.media.tumblr.com/13b8bfa7ec46bba55e669b5d5431c937/tumblr_n0456zstcZ1qc8jh0o7_250.gif

He's just being his typical douchey self. If it's not his idea or he hasn't heard of it, it has no value.

Bronco Yoda
01-31-2014, 12:16 PM
Turn off the radio. Do it for the kids.

It is really petty of the NFL. But they knoow the Brand name has become iconic enough to become untouchable.

Chrissy Rules
01-31-2014, 12:18 PM
Probably. My kid is just hitting the age where he's taking an active interest in actually watching the sport, not just wrestling and harassing me while I watch the game.

couldn't have come at a better time for you :thumbsup:

Willynowei
01-31-2014, 12:32 PM
Strictly speaking you're right, but according to a big NYC intellectual property lawyer-blogger, there's no automatic exemption for news outlets or non-profits (http://www.likelihoodofconfusion.com/super-bowl-trademark-post-2012/). This guy really bashes the NFL, calls them "bullies," says they overreach and have everybody running scared.

He also wrote that when they upped the enforcement of these restrictions a few years ago, the NFL applied for several new trademarks including the "Big Game," but apparently they withdrew the applications because it looked like they would be rejected (http://www.likelihoodofconfusion.com/large-game/). He says that if they'd succeeded, we'd have to call it "The Large Game."

Its because its a gray area when you start promoting your website's article of it being a Superbowl guide.

The whole thing is retarded, I can't speak to the specifics but you should be able to say "Come to Ted's bar to watch the Superbowl! We will have brand new TV's installed just days before Super Sunday"

There's nothing wrong with that. There is this thing on TV called the Superbowl and people want to watch it when they are going to your bar. If you have new TV's you should be encouraged to promote them to customers looking for a good place to watch the game. The NFL's attempt to bar this kind of advertising is ****ed up.

"Come watch the Eagles play the Giants at our bar!"
There's two trademark names there.

"This USB 2.0 cord is compatible with your TV, Laptop, I-pod, I-phone, or Android cellphone!
There's 4 there.

Can you imagine a world where you don't know if cables you buy are compatible with things because the packaging can't state it? Neither can I, its absurd. For the same reason, when I'm setting up a superbowl outing with my friends I would like to find a place that uh... is showing the Superbowl? Preferably in HD? This whole thing is idiotic.

"Who wants to pay extra for Papa Johns just because they pay the NFL? Screw what's official, get Pizza Hut for your Superbowl party instead! Save some money!"
That is comparative advertising that should be encouraged, not discouraged.

My point is, in court this **** just shouldn't stand up, but people don't want to go to court, that's expensive so the NFL is throwing their weight around especially at these local bars who just don't want to put up with the craziness.

NFL's just a bunch of ****ing ****s.

Agamemnon
01-31-2014, 12:45 PM
Seriously? What, do you live in a closet? Restrictions supposedly apply just to advertisers, but some news and sports media outlets won't risk it.

This petty stuff makes the league a target for mockery, like Colbert "moving one letter over" and calling it SUPERB OWL XLVIII:


I meant people in day to day life. Sorry if I wasn't clear.

BroncoBuff
01-31-2014, 01:06 PM
Everyone:"I thought they changed to KFC was because saying FRIED meant it was not healthy food."

Nope.
Good story on snopes not just KFC :http://www.snopes.com/lost/kfc.asp

Isn't that odd ... why would that rumor start? I think the State of Kentucky enforcing their trademark against Colonel Sanders is a lot more interesting than a restaurant "hiding" the fat of a known fatty food. Apparently the state of Kentucky trademarked their name in 1990, 50 years AFTER Colonel Sanders started using it. Ol' Harlan shouldda claimed adverse possession.

By the way, apparently KFC and the State of Kentucky came to an agreement on royalties in 2007 (http://www.adventuresinfastfood.com/kfc-kentucky-fried-chicken.php), so KFC can use the work Kentucky again. Yay.

LRtagger
01-31-2014, 01:26 PM
Just got back from the trademark office. Cost me $250 to trademark "The Big Game". Everyone in this thread will be receiving invoices promptly. Thank you for your time.

Jetmeck
01-31-2014, 01:30 PM
Do we really care WTF its called.

Just win the damn thing !

DAN_BRONCO_FAN
01-31-2014, 02:22 PM
12th man ©1990 Texas A&M copyright thieves---> seahags lol lol lol

maher_tyler
01-31-2014, 02:59 PM
I haven't heard a single person call it "The Big Game" rather than the Super Bowl. Not one.

This.

Edit: Watching NFLN I just heard them say: "News and analyst after the big game..." on one of their commercials.

TheElusiveKyleOrton
01-31-2014, 04:42 PM
Just do what I do and call it the Superb Owl.

http://wp.patheos.com.s3.amazonaws.com/blogs/exploringourmatrix/files/2013/02/Superb-Owl.jpg

Miss I.
01-31-2014, 05:03 PM
Though I love the skit on Colbert, he clearly has permissions given the preponderance of the ads for that episode were definitely NFL sponsors like Budlight. His skit was I am sure worked out with the NFL as way to just generate even more revenue and attention for the BIG GAME.